Facebook Traffic
Analyze traffic generated by Facebook Pages and publications.
Explore →AUTOMATIC FACEBOOK UTM TRACKING
Automatically Track Facebook Traffic with UTM Parameters
Apply UTM tracking as part of the publishing workflow so traffic publishers can connect Facebook Pages and individual publications to measurable website visits.
Built for traffic publishers
Keep publishing, distribution, links, measurement and content management connected.
01CreatePrepare content and destinations
02DistributePages, groups, batches and spacing
03TrackUTMs, clicks and engagement
04ManageEdit, clean and repeat
ONE PUBLISHER WORKSPACE
Connect this task to the rest of your Facebook traffic workflow
Upnext is designed around operators who manage multiple Facebook Pages and use publishing to generate measurable website traffic.
Add tracking without rebuilding every URL
Use automatic UTM handling in the publishing workflow instead of manually constructing tracking parameters for every Page and publication.
Measure traffic by Facebook Page
Use Facebook traffic analytics to separate Page-level traffic so a publisher can compare which connected Pages are generating website visits.
Measure traffic by publication
Keep publication-level tracking connected to the content that was distributed, making it easier to compare traffic with engagement and top-performing content.
Use UTM tracking with previews, customized links and domains
Automatic UTM tracking works as part of a broader link workflow that includes link recognition, Facebook link preview control, destination customization, verified custom domains and domain rotation.
Keep the workflow in one place.
Move from content creation to multi-Page distribution, link control, traffic measurement, engagement analysis and cleanup without rebuilding the same operation in separate tools.
FAQ
Common questions
What does automatic UTM tracking do?
It adds tracking parameters as part of the Facebook publishing workflow so traffic can be attributed more clearly.
Can I analyze traffic by Page?
Upnext includes traffic reporting oriented around connected Facebook Pages and publications.
Can UTM tracking be used with customized links?
Yes. UTM tracking and link customization are designed to work inside the same publisher workflow.
UPNEXT FOR FACEBOOK PUBLISHERS
Make every Facebook link easier to measure
Connect publishing, UTM tracking and traffic analytics instead of treating them as separate tasks.
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